Since day one of Fallen, Jamie Thomas stated "I wanted the company and the riders to inspire kids and be like a movement of unlikely people coming up. Fallen just seemed to be the perfect name for that mission. It seemed kind of negative at first, so we made sure "Rise with the Fallen" was on everything we made." Ever since then Fallen has done just that. Known for the intricate art on Fallen's footwear, this company has made itself a name in skateboarding. Fallen and its team of Jamie Thomas, Matt Bennett, Josh Harmony,Chris Cole, Tommy Sandoval, Billy Marks and Tony Cervantes make Fallen huge competition in skateboarding.